What your paid channels really return
A performance marketing audit goes through your paid search, paid social and display activity in detail. You see where the money goes, what it brings back and which changes would pay off.
Your paid search, paid social and display activity: targeting, creative, budgets, bidding and the way results are tracked. We look at what each channel costs and what it returns, and whether the numbers you judge it by can be trusted.
We work in the ad accounts themselves as well as the reports, because settings and spend tell a fuller story than a summary. Tracking comes first. If conversions are counted twice or not at all, every other finding is built on the wrong numbers.
You get a plain account of what is working and what is wasting money, including spend someone chose for good reasons at the time. It goes into your maturity assessment and leads into commercial strategy.
Your audit findings brought together, scored and prioritised
FeedsWhere you need to go
Tell us which parts of your organisation you want a clear view of, and we will suggest the audits that fit.