Paid social campaigns

Social campaigns that perform

Advertising on the social platforms that matter to your audiences, each campaign with its own targeting and creative. They are refined while they run, and you get a clear report on who they reached and what those people did next.

What's in it

  • A campaign plan: audiences, platforms, messages and budget
  • Creative for each platform and format
  • Audience targeting set up on each platform
  • Ongoing optimisation while the campaigns run
  • Regular reports on reach, engagement and results

How it's made

It is planned and run through our paid social work. Messages are agreed with your team, creative is designed within your brand and cut to each platform's formats, and audiences and versions are tested once the campaign is live, with spend following the strongest. You are told what changed and why as the campaign goes.

How you use it

Use the reports to see which messages and audiences responded, and put more of the next campaign's budget behind them. Share what you learn with whoever plans your content, so what works on social shapes what you publish next.

The reporting also feeds your wider view of performance. Read alongside your search and content reporting, it shows where your audiences first meet you and what brings them back.

Where it sits
How you grow
How we produce it
Paid social
What it looks like
Managed campaigns with regular reporting

Ready to run social campaigns that perform?

Tell us who you most want to reach.

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