A brand & digital platform for a world-changing organisation
CEPI approached us to overhaul their brand identity and create a new frontline website. They needed a scaleable digital platform that would form the hub of their long term digital strategy.
The insight
CEPI’s brand and website couldn’t serve the organisation. The team couldn’t stand behind them to hit their targets. We agreed all communication mediums had to live up to their moonshot mission.
The change
Developed a unifying strategic and creative ‘round table’ theme after we led stakeholder engagement across Oslo, London and DC. It provided a north star for all key journey mapping and development work.
The result
A clear and cohesive IA, supported by narrative-driven and evidence-guided key journeys resulted in a huge uptick in resource mobilisation and advocacy.
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increase in conversion
raised as of YE 2021
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It’s been a pleasure to work with Hex. As a global start-up - ours was an ambitious project that needed to be delivered on a tight time frame. Hex provided us with first class advice, showed an ability to listen to people across the whole organisation to synthesise a range of views and ultimately deliver a brand identity and new website that we’re delighted with.
Rachel Grant
Director of Advocacy and Communications
Meet
Max
Max worked on this project. Connect with him on LinkedIn.
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